
The right resort in six questions — for your health and climate
The quiz weighs humidity and age, not just temperature. No signup, works in 16 languages.
Neaptide — websites, growth and AI consulting. We work in the spirit of wu wei — action without strain. We don't force the process; we guide it in the right direction.
Taoism has the concept of wu wei — action without strain. Not laziness, not apathy — precise effort where it's needed. Like water flowing around a stone: no struggle, yet exactly where it needs to go.
Neaptide is built on the same principle. We don't force things on clients, we don't pile on trendy tech, we don't multiply meetings. We listen to the task, find its natural course and ship a product that simply works.
“The highest skill looks like simplicity. The highest speech sounds like silence. The highest work feels effortless.”
— Lao Tzu (a loose paraphrase)
“The highest good is like water: it benefits all things and contends with none, dwelling in the lowly places others disdain — and so it is close to the Tao.”
— Lao Tzu, Tao Te Ching, ch. 8
Neaptide works in three directions — from your business's outer storefront to AI adoption. Start with any one; everything is connected.
An hour of conversation in which the task becomes simpler than it was.
We describe the natural path forward — no bloat, no asceticism.
Short iterations. Every week — working improvement, not a status report.
Not “delivered and gone.” We support, grow and stay in touch.
Each project is a separate story about form and flow. Three recent ones: a resort guide, a tea encyclopedia and DinoLand for kids.
A template builder — two weeks, but like everyone else's. Neaptide — four to eight weeks, but yours, built for the task.
the company has run since 2009
site and communication languages
Lighthouse across our builds
public case studies — open and verify
My name is Dmitry Filippov. I have been in search optimization since 2007. In 2009 a partner and I launched an IT consulting company, where I led the internet promotion practice; it later became a separate company, Edge Promo, under my leadership. Over the years our team has delivered a wide range of commercial and non-commercial promotion projects. In 2026 I renamed the company Neaptide and gave it a new philosophy.
That philosophy grew out of a simple observation: strong projects are born without hurry. We work calmly and precisely — in the spirit of wu wei: never forcing, following the task.
Promotion today is more than Google. Alongside classic SEO we do GEO (Generative Engine Optimization) ourselves, inside the studio — also known as AEO and LLM SEO. It means optimizing for AI answers: so that ChatGPT, Perplexity and Google AI Overviews find a brand, name it and cite it as a source.

Founder
Dmitry Filippov
Neaptide is an independent studio. Three directions: web development, growth (GEO/AEO & SEO), and AI consulting (LLM adoption, RAG, agents).
The company started in 2009 — as the internet promotion practice of an IT consulting firm, later spun off as Edge Promo — and ran client projects actively until 2015. The team then focused on products of its own, and Neaptide has now relaunched for outside clients — with a new site and a modern stack. The experience goes back to 2009; the tools are today's.
Write to hello@neaptide.ai — that's our only channel. We answer calmly, usually within a business day.
Next.js, React, TypeScript, Three.js / WebGL for the web. Node.js, Python, Go, PostgreSQL, Docker, Kubernetes for backend and DevOps. Claude, GPT, Gemini, LangGraph, LlamaIndex for AI work.
Three public cases: turkish-resorts.info, dao-cha.info and dino-land.ai. Details on /services/web.
Wu wei is the Taoist principle of action without strain. For us it means precise effort where it's needed. Fewer meetings, less noise, less tech-fashion — more meaning and lasting outcomes.
GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization) mean optimizing a site to be cited inside AI answers — ChatGPT, Perplexity, Google AI Overviews. Classic SEO competes for rankings; GEO/AEO competes for being named the source of the answer. We do both.
We work fully remotely, with clients worldwide — Europe, MENA and the CIS. We communicate in the six languages of this site, schedule calls in your timezone, and handle everything through hello@neaptide.ai.
Dmitry Filippov — in search optimization since 2007. In 2009 he launched an IT consulting company with a partner and led its internet promotion practice; it later became a separate company, Edge Promo, under his leadership. In 2026 he renamed the company Neaptide and gave it a new philosophy: wu wei.
Describe the project in your own words — we'll suggest a natural path forward. No sales pressure, no long pitch decks.